The project was born from a collaboration with Brands Up Srl, an advertising and marketing agency created to grow businesses, commercial activities and freelancers.

The idea sprung from the desire to create a useful but also engaging tool to make the gift giving moment special, to remove stress and doubt, as well as bringing joy to the recipient.

The goal was to develop two native apps, for both iOS and Android operating systems, and to revolutionize the traditional way of giving gifts.

No more stress, no more bad gifts, no more disorganization Each user can create their own wish list, choosing items from the main marketplaces such as Amazon and Ebay, and share with whomever they wish. But not only that, Opengift is configured as if it were a social network, the user can stay updated on the wish lists of their friends, book gifts so that no one steals your idea, compare the various offers and buy items directly from their smartphone.

Synextya took on the challenge and worked on two native apps where each user can create wish lists, both public and private, to share with friends and family.

On the app’s homepage, just as with a social network feed, there are updates from friends, recently created lists, recent additions, all so you can stay updated on your friends’ wishes and are able to give the most suitable gift.

The source of this data comes from the main online stores, eg. Amazon and Ebay, the user only needs to search for the gift they want, and the list of suggestions will self-compile and show the store items.